Albert Roger Boum Managing Director of Total-Gambia Ltd.

International energy group is set to stay in what is a minor market with major opportunities

Since 1987, Total has been growing steadily in The Gambia, providing nationwide coverage with its network of service stations. The Gambia is a small but very important market for this international energy group, active in 130 countries. In The Gambia, Total is sharing its global wealth of expertise, experience and high quality services, while bringing better products to the market and offering higher environmental safety standards.

As a sign of continued commitment to The Gambia, Total recently inaugurated new headquarters in the national capital. Albert Roger Boum, Managing Director of Total-Gambia Ltd (TGL), says the new office symbolises the image of Total in the country as a company that has become part of the Gambian landscape. He remarks, “Total has decided that it is a part of The Gambia. This is what we also said during the inaugural ceremony here, with the new head office, and it was also decided with the head office in Paris. We are going to stay here.”

Through its service station network and other services, TGL has become one of the country’s leading companies. It currently operates 11 service stations in the Greater Banjul area and 8 service stations in the provinces, which are helping to connect rural areas. All are strategically located nationwide providing various quality services: fuels, lubricants, vehicle servicing, car wash facilities, and convenient boutiques. Although the company’s core activity is the operation of its service stations, it is also actively involved in liquid storage and distribution, in aviation and as a lubricant distributor.

In line with Total’s commitment to actively participating in the development of each country it operates in, TGL also plays an active role in CSR in The Gambia, promoting initiatives to fight AIDS and malaria, and sponsors activities in youth development and health and social assistance. “We do not want to be in a country that has problems without helping,” says TGL’s managing director. “This is an important part of our business. Every year, we have a program. Total has decided that 2008 will be the year to fight against malaria.”