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CEO of
Fisherman’s Wharf David Chow is a prominent
property developer, a member of Macau’s
Legislative Assembly, and founder of the
Association for the Promotion and Development
of Macau.
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ANYONE looking for a slice of the action in
Macau will sooner or later come across the name
of David Chow Kamfai, a local politician, businessman,
visionary, and family man who has proved that
in the long run the better, more competitive
ventures will keep on winning. With the grandiosity
and eccentricity of William Randolph Hearst,
Mr. Chow is building his name as an international
tycoon.
His importance as a local entrepreneur becomes
clear once his multiple business cards are laid
on the table: CEO of one of the most ambitious
tourism projects the Pearl River Delta has ever
seen, owner of a world-class hotel and office
complex in Macau, owner of a luxurious private
club, and a dynamic politician and active diplomat.
Whichever hat he chooses to wear, one thing
is certain: Mr. Chow believes in Macau and is
willing to invest in improving the enclaves
future. I love Macau and want to help
develop it, says Mr. Chow. I have
been fortunate when it comes to money, so I
want to put my energy into making it a better
place for families and for adults. Such
a vision started to crystallize in 2002, when
Macaus four-decade-long gambling monopoly
finally came to an end and David Chow became
one of the biggest beneficiaries.
Born in Hong Kong in 1950 with a silver spoon
in his mouth, David Chows life has been
speckled with opulence, extravagance and controversy.
In his early years he set off to America in
search of himself, and quickly learned his trade
in the casino business. There he spent 11 years
building up a reputation as one of the most
successful and high profile junket operators
in the world.
Armed with a vision that can only be described
as daring, a young David Chow returned to Macau
and began to make his mark on the small Portuguese
enclave. Upon his return, his idea of introducing
his same highly successful and lucrative junket
operations was greeted with disdain by nay-sayers
and the conservative old guard, but Mr. Chow
quickly began to reap the rewards of his experience
in America, and, not for the first time, proved
his doubters wrong.
Despite his many years in America, Mr. Chows
vision for Macau is very different from that
of Vegas. I dont want Macau to be
referred to as Las Vegas in Asia, he explains.
This is a different kind of destination:
here we have culture and a vastly different
market. That market comes in the shape
of the 1.3 billion people in neighboring China,
whose rising wealth, coupled with the liberalization
of the local gaming industry, is putting Macau
on track for an investment boom.
One need only look at David Chows track
record to envision the scale of what is to come.
One of his greatest achievements to date is
the Landmark building, which he began developing
in the 1990s. Whilst many entrepreneurs were
put off by the slump of the 90s, Mr. Chows
determination never once wavered and, in 1997,
Macau witnessed the grand opening of the million-square-foot
office-cum-serviced apartment Landmark, with
celebrity violin virtuoso Vanessa Mae performing
at the opening ceremony. Then, in 2003, Chow
officially opened the five-star Landmark Hotel,
a 451-room luxury hotel that now ranks among
the very best in Macau, with occupancy rates
perpetually above the 80% mark.
A vital part of the Landmarks success
is its plush casino the Legend Club
where Mr. Chow made use of his intimate knowledge
of the Macau gaming industry to create an exclusive
establishment for VIP gamblers from mainland
China. A club whose luxury has to be seen to
be believed, the Legend Club has become synonymous
with lavishness: such opulence can be found
in San Simeon, the Hotel de Paris, or the London
Ritz. To the disbelief of his critics, The Legend
Club quickly became one of the most successful
sub-licensed casinos in Macau: its fleet of
limousines and luxurious custom-made super yachts
underscored a brand that soon became legendary
both in Macau and overseas.
The Legend Club was the culmination
of several years' planning and development,
during which no effort was spared to bring members
the very best, says Mr. Chow. We
combined a genuinely sophisticated ambience
with state-of-the-art sporting equipment, entertainment,
and a wide selection of opulent gaming rooms.
These gaming rooms are decorated in styles
that range from a lush tropical rain forest
to a sky-lit Italian palace and baroque French
villa. Further to this, Mr. Chow transformed
the second, third and fourth floors of the Landmark
into the Egyptian-themed Pharaohs Palace
Casino, meaning that people no longer have far
to travel to see the hieroglyphs of Egypt or
the monument of King Tutankhamen. Pharaohs
Palace has become one of the most lucrative
casinos in Macau, with each of its 60 tables
earning a small fortune on a daily basis.
The reformation of Macaus gaming sector
has opened the doors of its five billion dollar
casino industry to American operators, ending
the monopoly of local tycoon Stanley Ho. Mr.
Chow welcomes the competition, believing it
should benefit Macau: I am unfazed by
the arrival of the American operators here,
he says. Competition is my life, it is
in my blood. However, he is concerned
about some figures of investment that are being
talked about. As a responsible legislator,
it strikes me as over-ambitious and ill-advised
for foreign investors to spend billions of dollars
on hotel and tourism complexes, as I cannot
see how their shareholders can expect any return.
According to Mr. Chow, it is good to build up
Macau, but there is such a thing as overbuilding,
and too much, too soon would do more harm than
good.
David Chows responsibilities as a legislator
date back to 1996, when he ran for the Legislative
Assembly of Macau. Encouraged by the strong
membership in the Association for the Promotion
and Development of Macau (Aprodem), an association
which he himself founded, he won a seat by direct
election, and became a force to be reckoned
with in Macau. Showing his political prowess
in the Assembly, Mr. Chow set about serving
the underprivileged of Macau, founding numerous
charitable associations and foundations.
After the departure of the Portuguese administration
in 1999, David Chow decided to run for the Legislative
Assembly again in September 2001. During that
period, he boldly stood for a directly elected
seat once more and was duly re-elected to the
assembly. With champagne corks still popping
in the background, Chow set out his vision to
further contribute to the future of Macau.
Now, with the second phase of Fishermans
Wharf awaiting approval, the construction of
a new five-star hotel in the pipeline, and as
the head of the 18,000-member-strong Aprodem,
David Chow looks set to remain one of the most
prominent driving forces of local development
for some time. Yet ambitions for business expansion
are not limited to Macau, and Mr. Chow is now
aiming to raise his international profile by
venturing into Cape Verde and mainland China.
In Cape Verde, one of Africas most stable
democratic countries, which, like Macau, is
also a former Potuguese colony, the newly elected
government invited Mr. Chow to be the honorary
consul. He quickly visualized the opportunities
offered in Cape Verde and has committed himself
to begin the development of luxurious casino-resorts
and other tourism related businesses.
In China he is building The Legend, a $250
million hotel project in Beijing. As you would
expect from a man of Mr. Chows vision,
it is not just any hotel, but a platinum
five-star hotel, a new category introduced
by the Chinese Ministry of Tourism in 2004.
Construction of this luxury hotel which
will have 24-hour butler service on each of
its executive floors began at the end
of 2004 and is scheduled to be completed in
time for the 2008 Olympic Games in Beijing.
As Mr. Chow sets his sights on this and other
projects abroad, he remains firmly rooted in
Macau. And, like Macau itself, Chow appears
to be one of Asias rising stars.
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Visitors
will be greeted by an artificial volcano,
a convention center, a Roman amphitheater,
and a blend of buildings invoking cultures
from around the world.
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