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  REPORT - PORTUGAL ENERGY
 

PIONEERS IN THE FIELD
Innovation, customer service prove key to Galp’s success

The company has integrated internet into its services thereby opening up a wide range of options for its clients.

As clients and markets become more and more demanding, it takes a highly innovative and customer-service driven company to stay on top. Galp is working hard to differentiate itself from the competition on the Iberian Peninsula, and a number of the company’s projects have exceeded traditional frontiers. By consistently partnering up with leading technology companies, Galp combines its services with the latest technologies and offers attractive, quality and pioneering services to its clients.

Aside from the launching of Galp Gforce Diesel, a new generation fuel for diesel engines, the company has inaugurated Galp BioPay, a cutting-edge biometric technology which allows clients to pay at Galp service stations by pressing their thumb to a glass pad. The “paying by fingerprint” method has clearly increased convenience and efficiency and has been installed in gas stations all over Spain and Portugal. Galp Energia was a world pioneer in employing this technology. The system has likewise won various honors, including first prize in the e-commerce category of the Wall Street Journal’s Technology Innovation Awards as well as the Neuróino prize in the Business to Consumer (B2C) category of Retail and Best Alternative Media.

The company also established its own TV channel, Galp TV, which is broadcast in hundreds of its service stations and provides weather information, news and promotions. Meanwhile, Galp Mobile became one of the very first portals providing mobile internet services to drivers, which include maps, traffic information and research facilities for places of interest. The firm’s multimedia points, also located in service stations, offer internet access for free or for a very small fee. Clients can also print out itineraries and maps as well as find other travel information. The booths are installed and overseen by Galp Energia’s subsidiary, Fastaccess, and fall within the Portuguese government’s program for broadband access.

The launch of its electronic ordering service, or e-ordering, provides a wide range of order management solutions and is one of the first of its kind in the world in terms of internet sales with oil companies. It has likewise been key in consolidating the company’s relationship with its corporate clients.

As customer service is such an important part of Galp’s philosophy, an e-learning program was set up to provide special training to the company’s employees.